Music industry

10:00 p.m., get their own M&Ms

Royaltythe “supergroup” NFT created by Universal Music’s 10:22 p.m. joint venture, will essentially become the Van Halen of the metaverse when it gets its own M&M’s and will appear on limited edition candy boxes.

The series is inspired by the mythical band’s legendary tour rider containing the necessary behind-the-scenes elements, which include M&M’s of all colors – a profound reference to Van Halen’s infamously ridiculous request to have only green M&M’s in the part of their standard food and drink tour.

More Variety

In characteristic limited-edition NFT style, only 4,000 boxes have been created: The Gold Edition, the rarest version, comes in a white and gold foil gift box and includes printed candies personalized with the four members of the group in individually numbered boxes of 1 to 100 M&M’s will also produce only 3,900 exclusive brown party gift boxes. Plus, there will be 6,000 candy gift jars.

+ Sean-Steven was promoted to vice president of A&R and head of research and analytics for Warner Records. He is based at the label’s headquarters in Los Angeles and reports to Co-President and CEO Aaron Bay-Schuck. Since joining Warner in 2018 from Big Machine Label Group, he has discovered or worked closely with artists such as Teddy Swims, Ricky Montgomery, Ezekiel, MyKey, Sombr, Bktherula, XIX.

“Sean’s incredible taste and creative instinct, coupled with his ability to extract meaningful insights from a mountain of data, make him a truly well-rounded A&R executive,” Bay-Schuck said. “He helped bring bold and original talent into the Warner bend and he cares deeply about the artist development process once an artist walks through our doors.

monday august 22

Archives of the Republic launched a children and family division, spearheaded by the appointment of Bree Bowles as vice president of marketing and strategy. The new expansion is focused on signing, developing and releasing family-friendly projects, with other “major partnerships to be unveiled very soon,” according to the announcement.

Prior to her time at Republic Records, Bowles worked at Brooklyn Bowl founder Pete Shapiro’s Dayglo Presents, where she oversaw marketing and operations. Over the years, she has worked with family brands like Nickelodeon and Disney, as well as roles at Foxtel (News Corp) and Brag Media, specializing in content, acquisitions and strategy.

Republic Co-Chairman Jim Roppo said, “We always wanted to create a label for kids. Family is everything to us. First and foremost I am a dad. We finally found the perfect partner and an amazing executive, Bree, to bring this company to life with quality, family-friendly, fun music.

Bowles adds, “Our mission is simple: to produce world-class music that can be enjoyed by both children and their parents, creating priceless moments to connect in what is a distracted world. First and foremost, we’re building a label that parents trust, but we’re focused on developing new IP, driving innovation, and exploring what’s possible. Our team is excited, our artists are excited, and we hope little fans love the new music as much as we do. Children are the future, which means children are also the future of music.

+ Andrea Johnson, Emilie Yoon and Erika Noguchi we’re joining Music Wasserman, to assist with symphonic performances and intellectual property development for the live music space. Wasserman Music’s roster includes artists like Barenaked Ladies, Dave Matthews Band, Foreigner, Herbie Hancock, Steve Miller Band as well as property-focused performances like “The Masked Singer Tour,” “DC In Concert,” and “Celtic Woman’s Home.” For Christmas – the symphony tour.

Johnson’s resume covers work alongside veteran stars like David Foster, Katharine McPhee and Straight No Chaser, and classic crossover bands Vitamin String Quartet and the Piano Guys, live appearances by writer/actor Candace Bushnell and cabaret performances for Jane Lynch, among others. She began her career with the classical music management company ICM Artists, representing Yo-Yo Ma, Midori, the Russian National Orchestra and the Alvin Ailey American Dance Theater among others.

Both Yoon and Noguchi represent more than three dozen properties of Disney Concerts, which organizes concerts and tours, and licenses Disney music and visual content to symphony orchestras and broadcasters around the world. Yoon and Noguchi also represent other IP-based symphonic performance properties, as well as conductors.

For more than a decade, Yoon has been a key partner of Disney Concerts in developing a slate of over 30 concert packages. She began her career at Columbia Artists, directing the company’s commercial symphonic events. Noguchi joins Wasserman Music with seven years of experience as an agent, artist manager and executive producer specializing in symphonic events around the world. She also launched her career at Columbia Artists and quickly rose to Associate Director.

+ Tres Generations Tequila announced a partnership with the R&B singer Overlook for its new marketing campaign, “Get Up Tres”, as part of the brand’s recent relaunch.

“Get Up Tres” aims to inspire a new generation of artists, creators, and fans to “celebrate the missteps, focus on the journey, and always rise up despite the obstacles along the way.” The brand will be the official sponsor of Givēon’s “Give or Take” North American tour, which kicks off on August 16.

“For me, it’s all about process. This is where the hard work shows up, this is where the heart, the grief and all the storytelling resides,” Givēon said in a statement. “I look forward to working with Tres Gen Tequila to not only share my story, but to provide a platform through ‘Get Up Tres’ for others to tell us about their own journey and celebrate their own successes, big and small. .”

+ The Blues Foundation named a former music manager/agent and a former board member Kimberly Hortonas interim President and CEO.

With the recent departure of former President and CEO Judith Black, Horton says she looks forward to leading the Blues Foundation through its next chapter and upcoming flagship events – including the International Blues Challenge in January. 2023 and the Blues Music Awards in May 2023.

Horton is the longtime director, agent and founder of Heathrow Muzik Box, LLC. Throughout her 15-year career, she has been credited with mentoring various blues artists, including Johnny Rawls, Billy Price, Lattimore, Dexter Allen, Lady A, Big Lou Johnson and Eric Nolan of famed R&B and soul band The O’Jays. . She is also the Taj Mahal’s personal sales assistant.

+ HIFI Laboratoriesan artist mentoring collective, has opened applications for their next Web3 Artist Cohort Programmarking its official launch and the first time the program has been open to the public.

Led by Henry Chatfield, Head of Web3 and Artist Teams at HIFI Labs, the cohort aims to address the barriers that stand in the way of emerging artists, including limited access to money, information and to strategic advice. Program boats work alongside Interpol, David Lynch, RAC, Dove Cameron, 88Rising, and more.

HIFI Labs’ Web3 Artist Cohort is a free, three-week, virtual immersive program that helps connect emerging musicians to the resources they need to develop and launch their upcoming projects using Web3 tools. Sessions will take place monthly and feature a small group of up to five musicians working together in a cohort designed to encourage collaboration and inspire new ideas through peer learning and idea shaping. . Participants will experience curated classes, prompt-guided projects, and live peer-to-peer feedback sessions.

The company is also actively working to acquire financial resources – directly and from contributing partners – to help artists cover their expenses. Applications for Session 3 are currently open until September 2, with five slots available. To apply for Session 3 of the HIFI Labs Web3 Artist Cohort Program, please visit

The best of variety

Subscribe to the Variety newsletter. For the latest news, follow us on Facebook, Twitter and Instagram.

Click here to read the full article.